Custom Search

Just Starting Out? Keyword Research Will Point You to Success

Keyword research is especially important if you haven't even got a website yet. If you want to make sure you sell a product that yields great profits, FIRST you need to find a hungry niche market to sell to. And the only way to identify a solid niche is through -- you guessed it -- keyword research.

I will explain how keyword research can help you uncover a hidden niche market in this report .

"Wait a minute," you may be thinking. "I've never done a lick of keyword research -- and my online business is doing great!" yes!

Maybe you're one of the lucky (and rare) people who achieved online success without first making sure there was a market for your product. That's awesome.

... But just imagine how much BETTER your business could be if you did pay attention to your keywords.

For example, say you're a photographer with a website selling scenic pictures of the Pacific Northwest.

Keyword research might reveal that a lot of people are interested in purchasing guide books or history books of the Pacific Coast. Or maybe a lot of amateur photographers are looking for tips on how to take good pictures in low daylight -- something you know a lot about, working in the rainy Northwest!

So you start selling history books and guide books through your site, as well as a "how-to" eBook on how to take great pictures on gloomy days. And suddenly, instead of making $45,000 a year with your website, you're pulling in a great six-figure income.


Google Analytics tells me everything I need to know"

I get that often from new clients. Because they have Google Analytics delivering their traffic stats, they figure they've got all the keyword information they need.

WRONG.

Google Analytics only shows you the keywords that are already driving visitors to your site. It can't show you the keywords that would send you great traffic, if only your site were optimized for them.

People are unpredictable. You might think you know the keywords they use most often in the search engines -- but without doing research, how can you be sure?

For example, say you sell an eBook teaching people how to build a deer fence. You might think your best keyword is, "how to build a deer fence" -- but keyword research can tell you that you'd get better results with, "deer resistant garden," or "how to keep deer out of garden," or even "get those blasted vermin away from my roses!"

... Well, maybe not that last one (unless you're my mother-in-law).

The point is, you'll never be certain what your best keywords are unless you do your research.